Don Julio 1942 / OJAS

ICNCLST/ identified and engaged Devon Turnbull and his audio engineering brand, OJAS, as the collaboration partner for Tequila Don Julio 1942’s OND program for 2022

Alongside Devon and Tequila Don Julio, we created a multi-layered program that kicked off with an event during Miami Art Week, which saw Devon create a bespoke event speaker set up and turntable, inspired by the unique design of the 1942 bottle, for a special dinner and listening experience at the PAO Faena. The dinner showcased the playing of select vinyl by and from Mark Ronson and Devon’s personal collections. Following dinner, Benji B curated the soundscape of the after party.

This event was followed by the release of OJAS Artbook Shelf Speakers in a first-of-its-kind walnut veneer finish, and a 2lb solid copper Record Weight, this too inspired by the characteristics of the iconic 1942 bottle. Both the Artbook Shelf Speakers and record weight were sold exclusively on Canary Yellow (ojas.nyc).